Typography
01Condensed maritime labels paired with sturdy serif headings and coordinate-like metadata.
HAAM Design Seasons / Collection 02AW26 / Candidate
Season conceptAW26
An instrument made to survive darkness
Baltic Signal Fire
A winter collection built from lighthouse optics, black ice, maritime charts, sauna heat, and Estonian folk geometry.
Cold navigation outside, concentrated heat inside. The interface behaves like maritime equipment built for long nights.
Lighthouse beamsTar black and emberRunic gridsWeathered metal
Seasonal system
The HAAM foundation remains accessible, responsive, fast, and maintainable. This layer changes the cultural expression.
What this season changes.
Color and material
02Tar black, winter blue, oxidized metal, pale ice, and concentrated orange heat.
Motion and behavior
03Sweeping beacon reveals, weather alerts, slow chart movement, and heat gathering around key actions.
Image world
04Lighthouses, coastlines, sauna interiors, frozen harbors, folk geometry, and maritime instruments.
Collection status
This concept is part of the future collection runway.
Producing it would require a complete art direction pass, interaction prototypes, accessibility testing, and a documented archive of what changed.